Businesses Should Be More Like Flubber Yesterday a coworker asked a great question: ”Quick Poll: What do you think is the most valuable productivity goal in terms of employee-to-employer contribution — A) units of profitable new ideas per employee, B) units of work per hour, C) both, or D) something else?” My answer? None of...
On his blog last week, Tim Brown (IDEO bacon-double-big-cheese) tells a story about an insulated coffee mug he received as a gift. Then he asks a ridiculously simple question: “is this a product or an experience?” It’s a simple question, but it has a profound and fundamental effect on product development and management. Too often, we focus...